Arts and Culture | Style

From athlete gear to campus normcore: The evolution of the Columbia sweater

By Olya Sukonrat / Staff Illustrator
The widespread popularity of college-branded apparel has been a relatively recent development in Columbia’s history. Over the past century, Columbia clothing has evolved from performance gear and a varsity status symbol limited to athletes, to widely commercialized merchandise on sale at the school store to students, family, and friends.
By Vincent Hou and Beatrice Moyers • October 17, 2022 at 10:56 PM