City News | Economic Development

New Hilton hotel, The George at Columbia, in Harlem sparks controversy over name and branding

Columbia is currently investigating the use of the University’s name in the hotel’s marketing.

By Sofia Wadler / Staff Photographer

Two community leaders told Spectator that the hotel did not invite them to the ribbon-cutting ceremony, nor had they met with representatives from the hotel.

By Anamika Changrani-Rastogi • January 14, 2026 at 6:10 PM

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